This is a very non-technical overview, ideal for Theatre and other live performance leadership and marketing teams who are looking to capture their stage art on video. Click anywhere on the slide to advance to the next slide or use the navigation tools below the slide.
According to leading marketing research, people are not only drawn to shiny things, but certain patterns, shapes, colors, placements, and other key details. Our brains have tendencies, instinctual responses, and common preferences. Understanding these quirks and the visual marketing tricks that speak to them can greatly enhance the effectiveness of any visual marketing campaign.
The […]
Video has certainly come a long way in recent years. Those of us who were old enough […]
In our previous posts, we discussed some of the options available when it comes to hosting videos, as well as the ups and downs of using YouTube and Vimeo to host your promotional videos.
Wistia is a surprisingly oft-unheard-of alternative to YouTube. It offers users boatloads of analytics that […]
Choosing which video platform to host your videos on is just one more night of research you don’t have time for. So I put together this concise review of the pros and cons of Vimeo. I hope it saves you some time.
To see a brief comparison between Vimeo, Youtube, and […]
YouTube is all about getting visitors to stay and consume video after video so that they can see ad after ad. According to one small study, conducted by Phil Nottingham of Distilled, only 0.72% of viewers of YouTube channels with URL’s in the description clicked […]
